NEWS

National Spring fire Prevention Campaign from March 1st to 7th! Let's review Residential Fire Alarms

The "2024 Spring National fire Prevention Campaign" implemented by the Fire and Disaster Management Agency of the Ministry of Internal Affairs and Communications recommends the installation and proper maintenance of Residential Fire Alarms.

NEW COSMOS ELECTRIC CO., LTD.,(head office: Yodogawa-ku, Osaka City; President and Representative Director: Yoshinori Takahashi ), whose major goal is to "Eliminating gas accidents from around the world" be carrying out activities to save as many lives as possible from fire in conjunction with the "2024 Spring National fire Prevention Campaign" by informing people about the dangers of carbon monoxide during fire and countermeasures against it.

More than 10 years have passed since Residential Fire Alarms became mandatory and many homes have been installed, and there are concerns that in the future, there will be an increase in cases where the alarms will not work properly in the event of an emergency due to dead batteries or malfunctions. Also, according to the Fire and Disaster Management Agency White Paper, the most common cause of death in building fire is not burns, but actually "carbon monoxide poisoning and suffocation."

YouTube commercial capture for " PLUSCO ," a fire alarm with carbon monoxide detection function

YouTube commercial capture for " PLUSCO ," a fire alarm with carbon monoxide detection function

 

■ What is the Spring National fire Prevention Campaign?

This is a campaign implemented by the Fire and Disaster Management Agency of the Ministry of Internal Affairs and Communications with the aim of further spreading the idea of ​​fire prevention as we approach the season when fire are more likely to occur, preventing the occurrence of fire, reducing the number of deaths, mainly among the elderly, and preventing property loss.

In 2024, the event will take place over seven days from Friday, March 1st to Thursday, March 7th, and one of the top priorities will be "promoting residential fire prevention measures," as the number of residential fire has been on the rise in recent years.

 

■How to maintain Residential Fire Alarms

The installation of fire alarm became mandatory for newly built homes in 2006, and in 2011 for all homes, including existing homes.
Residential Fire Alarms are powered by lithium batteries and have a battery life of approximately 10 years. When the battery voltage drops, a light and a "beep beep" sound will alert you. If you miss the alert, you can check the device's status by pressing the alarm stop switch (inspection switch) on the surface of the device. If the device sounds "normal", "beep beep beep" or a fire alarm sound is heard, then the device is normal. If the device says "battery low" or no sound is heard at all, the battery may be low or the device may be broken.

Press the alarm stop switch to check the status of the fire alarm

Press the alarm stop switch to check the status of the fire alarm


You cannot notice that a Residential Fire Alarms is broken while you are using it. For devices that have been installed for more than 10 years, there is a risk that the electronic components or sensors may be broken, so it is recommended that you replace the device itself rather than just the batteries.

 

■ Current state of fire and the dangers of carbon monoxide

More than 10 years have passed since the installation of Residential Fire Alarms became mandatory, but the number of deaths from building fire has been on the rise again in recent years (more than 90% of deaths from building fire occur in homes).

Trends in the number of deaths from building fire(based on the 2023 Fire and Disaster Management Agency White Paper)

Created based on the 2023 Fire and Disaster Management Agency White Paper

Furthermore, the most common cause of death in building fire is not burns, but carbon monoxide poisoning and suffocation, accounting for about 40% of deaths. This proportion has remained almost unchanged since before 2011.

Mortality by cause of death in building fire(based on the 2023 Fire and Disaster Management Agency White Paper)

Created based on the 2023 Fire and Disaster Management Agency White Paper


 

■ New Cosmos Electric's Initiatives

Through various initiatives, we are educating many people about the dangers of carbon monoxide in fire and how to prevent them, and are working to save as many lives as possible from fire.

1. TV and YouTube commercials aired in the Kansai area

From March 1st to 14th, a commercial will be aired in the Kansai area to convey the dangers of carbon monoxide in a fire and the effectiveness of " PLUSCO ," a fire alarm with carbon monoxide detection function.

Commercial thumbnail

The film stars actress Haro Asada, who has appeared in the NHK morning drama series "Maiagare!" (2012) and other dramas.


TVCM broadcast information

Broadcast period March 1st (Friday) to March 14th (Thursday)
Broadcast area Kansai
Broadcaster Mainichi Broadcasting System (MBS), Asahi Broadcasting System (ABC), Kansai Television (KTV), Yomiuri Television (YTV)
Product introduction site https://www.new-cosmos.co.jp/plusco/
YouTube TV commercial "It's actually carbon monoxide." (15 seconds)

 

2. Launch of the "Find fire Earlier" project in collaboration with Yamazen

The project was launched in August 2023 in collaboration with Yamazen Corporation, a specialized trading company that handles "capital goods" essential for manufacturing as well as "consumer goods" such as disaster prevention supplies and home appliances, and is working to expand sales of PLUSCO, including disseminating information to the media.

(Left) President Takahashi (right) Division Manager Nakayama

(Left) Yoshinori Takahashi , President and Representative Director of New Cosmos Electric Co., Ltd. (Right) Naonori Nakayama, Director and Senior Executive Officer of the Home Appliances Division of Yamazen Corporation


3. Observation of fire experiments at PLUSCO Lab.

This is a facility where you can learn about the dangers of carbon monoxide and safety measures during fire through experiments that recreate fire . Since its opening, it has been visited by many customers, including our business partners, local community groups, and children.

Exterior of Placio Lab

"PLUSCO Lab.", a fire testing laboratory that opened in Miki City, Hyogo Prefecture in May 2023

Overview of the Plasio Lab Facility

Tour Date Monday to Friday *Excluding Saturdays, Sundays, public holidays, Obon and New Year holidays
Tour times Morning session: 10:30-11:30 / Afternoon session: 13:30-14:30
Tour duration Approximately 1 hour
Capacity Maximum 30 people
Tour application form https://www.new-cosmos.co.jp/pluscolab/